Shaped By – An interactive experience to reflect on the power of words
Communication Design Project by:
Apollinariya Dzardanova, Kateryna Tovstyha, Lily Star Hardy, Veronica Melissari
Advisors Concept & Prototyping:
Prof. Henrik Rieß, Felix Müller, M.A., Anc Ciechanowicz, M.A.
Advisors Graphic Design
Barbora Demovič, M.A., Anna Bernhardt, B.A.

Research Question:
In which ways can young adults be made aware that their self-perception is shaped by others on social media?


More than half the of the global population (roughly 61.4 %) uses social media to some extent; its influence is almost unavoidable. Whether active or passive social media users, everyone has received a comment at some point, but have you ever wondered how it really affects you?
The interactive installation 'Shaped By' explores 'The Looking-glass Self’ theory by sociologist Horton Cooley using a combination of analog and digital media. His theory proposes that individuals construct their self-perception based on how they believe others view them.
'Shaped By' invites people to share experiences and potentially gain a new understanding of how interactions shape our sense of self. The immersive installation consists of 3 large projections surrounding the viewer. The projection can be influenced by the audience via an interface created in p5.js.
'Shaped By' was exhibited at Berlin Design Week 2024. A revised version of the installation was presented as an interactive demo at TH/NGS24 in Amsterdam. The project also received its nomination for the UX Design Awards 2025 in the category ‘New Talent’.

See all ‘Punk & Participation’ Projects
See all ‘Punk & Participation’ Projects
Contact:
Prof. Henrik Rieß
Interaction Design and Visual Communication
Berlin International
University of Applied Sciences
Salzufer 6, 10587 Berlin, Germany
Tel: +49 30 81 05 80 80
E-Mail: riess[🎈]berlin-international.de
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